Unit purpose and aim(s)
The world is changing at an ever-increasing rate, consumers are becoming more sophisticated and technology is part of our everyday lives.
In order to be successful a business needs to be able respond to changes by assessing the opportunities and threats posed by the external environment as well as its own internal strengths and weaknesses.
In this unit you will use a range of relevant tools and frameworks to analyse the impact of dynamic business environments and volatile markets on an organisation’s ability to compete successfully. This analysis is what shapes business strategy.
Assessed by a timed open book exam.
Qualifications for this unit
ABE Level 4 Diploma in Business Management and Marketing
Level 4 means the same of difficulty as year one of a Bachelors degree. Our qualification provides a thorough grounding in the core principles of marketing and business management.
ABE Level 4 Diploma in Business Management and Human Resources
Level 4 means the same depth of learning as year-one of a Bachelors degree. This qualification provides a thorough grounding in contemporary Business Management with a particular focus on the principles of Human Resources.
ABE Level 4 Diploma in Business Management
Level 4 means the same level of difficult as year-one of a Bachelors degree. This qualification provides a thorough grounding in Business Management and it is a great springboard for progressing to higher levels of academic study.
ABE Level 4 Foundation Diploma in Business Management
Level 4 means the same level of difficulty as year one of a Bachelors degree. This shorter Foundation Diploma in Business Management provides a good general grounding in the core aspects of business.