Marketing provides many interesting and varied career opportunities with roles that can be creative or highly analytical, depending on where your interest lies. It also offers the opportunity to rise to the very highest level of an organisation. The advantage of ABE's Business Management and Marketing qualification stream is that you gain a specialisation combined with a high level of general business management knowledge.
Reasons to study Business Management with Marketing
- Being able to offer a marketing perspective, together with wide-ranging strategic understanding of business management, provides a valuable dual skill set.
- As you progress to senior management/board level, knowledge of business beyond marketing will help you provide a more holistic input to business strategy.
- The dual-skill qualification has the potential to open a wider range of career options and allows for a change of direction.
Advantages of ABE's Business Management & Marketing qualifications
- We are sector experts and have been developing business-related skills for over 50 years.
- Entrepreneurialism is embedded throughout the programmes. Employers value staff who demonstrate entrepreneurial thinking and, in an ever-changing job market, having the know-how to create your own business from an marketing and wider entrepreneurial perspective is an invaluable life skill.
- Our full Diplomas carry 120 credits which means they match the stages of a degree and offer clear progression. ABE graduates can access a wealth of fast and affordable university degree opportunities.
- Every unit has a free study guide to support your learning and provide an essential reference tool.
- Every ABE learner is given one year’s complimentary studying membership of The Institute of Leadership, a membership organisation dedicated to unlocking leadership potential. This provides outstanding development opportunities beyond your programme of study.
- We're flexible, you can join at the Level that is right for you and pay for assessments when you are ready to take them.
Future-proof your skills
Here are the future skills, developed by ABE qualifications, which are aligned to the top five future job trends and employer needs for 2030 (World Economic Forum, Future of Jobs report):
- Analytical thinking
- Resilience, flexibility and agility
- Leadership
- Creating thinking
- Self-awareness
Qualifications available
ABE Level 4 Diploma in Business Management and Marketing
Level 4 means the same of difficulty as year one of a Bachelors degree. Our qualification provides a thorough grounding in the core principles of marketing and business management and aligns with future skills.
ABE Level 5 Diploma in Business Management and Marketing
Level 5 means the same level of difficulty as year two of a Bachelors degree. Our qualification develops understanding of contemporary business management strategy combined with the knowledge required of a marketing professional.
ABE Level 6 Diploma in Business Management and Marketing
Level 6 means the same level of difficulty as the final year of a Bachelors degree. Our qualification develops a strategic understanding of contemporary business management and the skill set you need as a senior marketing professional.